Email marketing for wagering teams

Create polished email campaigns with compliance built into the workflow.

Design responsive emails, personalise every recipient, apply wagering checks and deliver through the client's own AWS SES or Brevo account.

Responsive HTMLSES or BrevoRecipient audit trail
Responsive preview
BRAND LOGO
A campaign made for you
Responsive, personalised and ready to review

Hi {first_name},

Build your message with editable blocks, linked content and a clear customer action.

VIEW DETAILS
Responsible-gambling, BetStop and customer preference content remains visible in the compiled footer.

One campaign workspace

From template to evidence-ready logs

Give marketing teams creative flexibility while keeping delivery settings, customer eligibility and compliance evidence under operational control.

Drag-and-drop email builder
Build campaigns from reusable headings, logos, content columns, calls to action, social links, app-store buttons and compliance blocks.
Responsive inbox previews
Review the compiled email in desktop and mobile layouts before it reaches Gmail, Outlook or another customer inbox.
Wagering compliance blocks
Add editable responsible-gambling, 18+ and BetStop sections while keeping required content prominent in the email footer.
Customer eligibility checks
Apply email consent, customer-data and optional BetStop checks before an eligible recipient is placed in the delivery batch.
Personalised variables
Compile customer and marketing variables into the subject and body, including a secure customer-specific opt-out link.
Client-owned delivery
Let each organisation connect its own verified AWS SES or Brevo account instead of sharing another client’s sender reputation.
Campaign and compliance logs
Keep recipient-level email, BetStop and audit records with export-ready data for operational and compliance review.
Webhook recovery
Inspect outbound webhook activity and retrigger failed or selected events without rebuilding the original campaign.

Controlled send workflow

Check the audience before delivery starts.

Campaign preparation separates customer validation from email delivery, so skipped recipients and send outcomes can be reviewed independently.

Pre-send controls

Consent, required customer fields, opt-out status and configurable BetStop checks.

Traceable outcomes

Recipient, campaign, compliance and provider acceptance records.

1
Select customers
Group, CSV, JSON or CRM sync
2
Validate recipients
Consent, required data and BetStop rules
3
Compile each email
Variables, subject and one-time opt-out URL
4
Send and record
AWS SES or Brevo with recipient logs

Bring your own provider

Use the client's sender identity and account.

Provider credentials are organisation-scoped, tested before activation and kept out of the browser after they are saved.

AWS SES
Connect an SES region, IAM credentials and verified sender or domain.
Suitable for organisations that operate their own AWS email infrastructure and sender reputation.
Brevo
Connect a Brevo API key and an active, verified sender.
Personalised versions are submitted in provider batches while WagerLink retains recipient-level records.

Build the campaign once. Review it at every customer size.

Control backgrounds, columns, logos, buttons, link colours, store badges and compliance sections with desktop and mobile previews.

See the email builder

Talk to sales

Whether you're looking to streamline your customer support, send compliant SMS campaigns, or integrate AI chat with your wagering platform, our team is here to help.

Provide your information below and we’ll get in touch with a member of our team to help you get started.

With WagerLink, we automated customer support, ensured BetStop compliance, and increased engagement—all in one platform.

— Happy Customer, Wagering Provider

Tell us how can we help